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Web Development
MSB Plastering
A high-performance lead generation website for a local trades business.
At a Glance
Date
2023 - 2023
Company
MSB Plastering
Role
Web Developer
Tools Used
Next.jsTailwind CSSPayload CMS
The Context
A local tradesman needed to compete with larger firms.
The Challenge
He needed speed and SEO visibility to capture local search traffic.
Key Projects and Initiatives
Local SEO Domination
Implemented extensive schema.org markup to target "Plasterer Widnes" keywords.
Tools and Technology
Next.js, Tailwind, Payload CMS.
Results and Impact
Ranked #1 for local terms, generating constant leads.
What I Learned
The power of static site generation for local SEO.
Interested in this experience?
If you are looking for someone who can bring this level of marketing leadership and hands-on delivery to your team, I would love to hear from you.
Contact Me